Grace Baptist Church

I love designing logos and visual identities for my clients. My passion as a designer is to help my clients find the most organic way to use their mission to connect with their audience or customer base (or in the case of Grace Baptist Church, congregation).

Grace Baptist Church has a conservative mission and requested a traditional logo. I delivered that traditional style in a minimalist logo that will translate well across all media. I combined the traditional icons with a muted, classic palette.

The logo is designed to create a sense of safety, trustworthiness, and stability. Blues, greys and browns work together in the palette to reinforce that message while adding some softness that makes it appear more approachable.

The church also requested a t-shirt to wear to events. I chose to use the shield from the logo as an element to frame the text they requested.